Lauren R.'s articles

  1. Marketing
Maybe all digital marketers are used different series of KPIs moving from rankings and generating higher traffic to leveling up conversion rates and revenues. Concerning bloggers, they think of generating more traffic to their websites and blogs to improve the PPC and PPM rates. So, the question is that is it possible for bloggers to […]
  1. Marketing
To simplify your blog and make it brief in presenting persona’s needs and wants, it’s important to signify out how the modern search algorithms work, which can be associated with three main signals: Content ; Links ; User experience Before providing links to your blog, you have to think of providing the right content about the niche […]
  1. Business
  2. Entrepreneurship
Many people are dreaming of making an exciting life by becoming successful entrepreneurs and business owners. They do their best to call for financial independence as usually the strongest thing than working with other companies. However, this can be threatening for those who wish to experience living outside of their accrued experiences. In fact, building […]
  1. Ecommerce
  2. Quotes
Motivating yourseld and inspiring people around you by making sure that you hang these 10 well-chosen quotes on the top of your customer service centre. “Customer service is just a day in, day out ongoing, never ending, unremitting, persevering, compassionate, type of activity.” Leon Gorman, American businessman, president and chairman “L.L. Bean” “Customers don’t care […]
  1. Business
  2. Quotes
“You don’t need to have a 100-person company to develop that idea.” Larry Page, co-founder of Google “Don’t worry about funding if you don’t need it. Today it’s cheaper to start a business than ever.” Noah Everett, founder of Twitpic “Timing, perseverance, and ten years of trying will eventually make you look like an overnight […]
  1. Quotes
“Identity is cause; brand is effect, and the strength of the former influences the strength of the latter.” Larry Ackerman, author of “Identity is Destiny” “Brand is the sum total of how someone perceives a particular organization. Branding is about shaping that perception.” Ashley Friedlein, CEO and founder of Guild “Branding is the process of […]
  1. Business
The pandemic has required businesses and marketers to seek for ways to have flexible, measurable strategies that adapt for changing consumer behaviors. All of this disruption also drives companies to create new policies and guidelines aimed at improving user-experiences and respecting their privacy. To achieve great measurement, companies should increase their digital marketing maturity, either […]

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