To simplify your blog and make it brief in presenting persona’s needs and wants, it’s important to signify out how the modern search algorithms work, which can be associated with three main signals:
- Content ;
- Links ;
- User experience
Before providing links to your blog, you have to think of providing the right content about the niche you want the blog focus on. There’re many ways to do so, but the best one, if you can’t write articles with proven SEO, is through hiring a blog writer of a proven convincing influencer in your industry to write for you a reasonable and engaging content.
Creating a satisfying content is the best choice to host your blog, not how much the writer is associating with the domain you created the blog for, but the flow of their extensive skills and expertise.
You have to hire someone who It is an exceptional writer and influencer in the same niche to create something exceptional related to your blog’s domain.
Concerning all the signals the influencer should have, hiring an expert with the ability to carry out enthusiasm, flexibility and association that their join trust with your goals allows you to cross a difficulty.
When you provide influencing content, it’s time to think about links. Bloggers always provide links, but it’s better to try to less think of Domain Rating (DR), Domain Authority (DA), or other metrics, and more look for reaching out to influencers who can provide links with relevance, and traffic conversion.
As you focus on changes to obtaining links that can help your blog level up and convert traffic, your model shifts closer to other goals related to your main goal which is the same as a digital marketer want to reach: get high margin revenues (PPC, PPM…etc.), influence other businesses to use your blog to buy their products and services, and other goals. That will make your blog increase its rates and be a great search engine-proof.
Making your blog more relevant to person’s needs will make you less worried about whether the user wants to “unfollow” the blog and more about how your blog represent what the target audience searching about.
Converting traffic to repeat visitors, and even satisfied users is related to how your content satisfies your target persona in variety ways by respecting their wants and needs.
Is the traffic you get is relevant enough to what your blogs’ posts, it will increase the navigation process which to other sections, and it will make your blog more conversional.
When traffic is effectively relevant to your content, it’s better to search for new content to add more diversity to your blog through searching for new trend topics in the future, which help you increase the posibility of reaching a higher number of users. this idea for many bloggers is an especially important indicator.
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